SELLING SKILLS

In the competitive market in which we operate, knowing the technical features of our products is not enough to ensure we are successful in meeting our customer's needs and expanding our business. This 2-day interactive course specifically designed by AtLast! Training will give you a number of practical techniques to improve your sales, and the confidence to put them into practice.

BENEFITS

At the end of this course, you will be able to:

• Adopt a Professional and Effective approach to Sales
• Use the 5 Stages of Selling
• Deal with reluctant clients in face to face meetings and overcome their objections using sales and negotiation techniques

CONTENT

• Planning and Preparation; Product Knowledge, Customer and Competitor Knowledge, setting objectives for customer meetings
• The Commitment Ladder - Must do, Aim to , and 'Top Rung'
• The initial approach; getting to meet people
• First Impressions; image
• Maintaining Focus, and Control
• Communication Skills; the POWER of questions
• Overcoming Objections; when price is an issue
• Gaining Commitment / Follow up
• Practice Session and feedback